[Essay] Working backwards to find an activation metric

Finding an objectively good activation event for Fibery turned out to be pretty tricky. Two weeks of sweat and swears later, here is our postmortem practical guide:

What is the activation moment for your product? How did you find and validate it?

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Great work! Am I missing something, though? Can you invite collaborators without having a paid account already?

Hmm, you should be able to do that in 30-days trial mode. If the trial is expired, then it is not possible