Sorry for the very late reply here! This is no longer relevant and probably just noise to reply to but… I hate loose ends. 
I have not been able to keep up on the forums here as much as I’d like, so I just caught up on the surprisingly rich discussion beginning here:
And it essentially covers and addresses all of the concerns I had, which evidently others shared as well. Since Fibery seems to have pivoted again more recently, like I said it’s all not really relevant anymore, but more importantly my fears about specialization were not actually part of what the team was doing. I would just say then, for any future such messaging/marketing/positioning experiments and updates, that finding the balance of communicating a given focus while pointing to and reiterating the underlying flexibility and the long-term vision will be key. In this case it seems several people were confused and concerned by the Product Feedback focus and some related feature rollouts framed as being oriented toward that market. It could happen again in the future and avoiding that with good messaging will help retain existing customers and get new ones IMHO.
Hopefully this has not been a totally useless notification for anyone watching the topic. 